“We’ll call ourselves Summit so that everyone will know we are the peak of shredding and photocopying. “
“Ok, but we should form the S into a mountain so they can’t miss it. You know, summit, mountain, get it?”
“But they still might not understand such a subtle concept, so we better put snow onto it as well.”
“Right, but our clients are idiots, so maybe we need to put it on a graph, with a line going up the side of the mountain…”
I hope this was a home made job. Combines most of the features of bad graphic design apart from hand painting. Did they not notice that the graph is in for a spectacular drop very soon? Time to start shredding the documents.
Are they a rocket building company? Are they stock brokers? Financial consultants? Mountaineers? Ice cream makers? Monkeys with textas?
Yeesh. Just… yeesh.
“Did they not notice that the graph is in for a spectacular drop very soon?”
Ah! Sadly it is so: We are all so soon past our peak.
It serves to remind us that Life is, after all, just a sexually transmitted terminal condition.
(Have I said that before? ….Umm… can’t quite recall….)
You missed the point – its not advertising, its a graph of predicted perth housing prices.
Looks like something a schoolkid would doodle on graph paper while not paying attention in maths class. I bet the designer’s pen ran out of ink from colouring in the mountain.
What about the turkeys with names like Accurate Couriers or On-Time Printing et al?
Coz, y’know. That’s the last bloody time I use Incorrect Couriers.
What about them, I say???